We have already talked about some modalities of tourism practice, such as community-based tourism (a way to do it) and segments such as ethnotourism, nature tourism, and many others. It…
What's New at Raízes
November is coming, and with it the long-awaited Black Friday. The term (and practice) originated in the United States and was soon exported to other countries, including Brazil, as yet…
Racial literacy is one of Raízes’ anti-racism strategies. The Brazilian Academy of Letters defines it as a set of pedagogical practices that aim to make individuals aware of the structure and…
To talk about sustainable economy, today we are going to learn a little more about the reality of agro extractivism and family farming cooperatives and the challenges they have in…
How is it possible to rescue quilombola (members of the community of the descendants of escaped slaves) heritage and strengthen tourism in these traditional communities? The answer to this question…
It’s no secret that we’re going through a climate crisis that is altering our climate and increasing the average temperature of the Earth. The amount of Carbon Dioxide (CO2), Methane…
The “G” in ESG stands for “governance”. The root of the word governance, in turn, comes from a Greek word meaning direction. The term Environmental, Social, and Governance (ESG) was…
Did you know that Raízes was one of the first companies certified as a B Corp in Brazil? Created in 2006 in the United States, the B Lab Movement (from…
It was in 2012 that Mariana Madureira, director, and co-founder of Raízes, joined the Folha Network of Social and Environmental Entrepreneurs after being a finalist in the Social Entrepreneur of…
Imagine contributing to the female emancipation of young people with a professional experience in the labor market of nature tourism and free training, in the extreme south of Bahia?! This…
Raízes already has dozens of incubated businesses, having almost hit the 200 mark in 2022 (and we should surpass it this year). Here at Raizes, we understand entrepreneurship as a…
In 2023, the 3rd edition of the WTM Latin America Responsible Tourism Award takes place, and it has a special flavor for us this year. Raizes has been picked as…