November is coming, and with it the long-awaited Black Friday. The term (and practice) originated in the United States and was soon exported to other countries, including Brazil, as yet…
Racial literacy is one of Raízes’ anti-racism strategies. The Brazilian Academy of Letters defines it as a set of pedagogical practices that aim to make individuals aware of the structure and…
To talk about sustainable economy, today we are going to learn a little more about the reality of agro extractivism and family farming cooperatives and the challenges they have in…
How is it possible to rescue quilombola (members of the community of the descendants of escaped slaves) heritage and strengthen tourism in these traditional communities? The answer to this question…
It’s no secret that we’re going through a climate crisis that is altering our climate and increasing the average temperature of the Earth. The amount of Carbon Dioxide (CO2), Methane…
The “G” in ESG stands for “governance”. The root of the word governance, in turn, comes from a Greek word meaning direction. The term Environmental, Social, and Governance (ESG) was…
Did you know that Raízes was one of the first companies certified as a B Corp in Brazil? Created in 2006 in the United States, the B Lab Movement (from…
It was in 2012 that Mariana Madureira, director, and co-founder of Raízes, joined the Folha Network of Social and Environmental Entrepreneurs after being a finalist in the Social Entrepreneur of…
We’re happy to share that something good is being born here! We have built an official partnership with Turismo 360 Consultoria, which has given rise to Raízes 360. Together,…
“Community-Based Sustainable Tourism in times of Instagram: ecotourism or egotourism?” was the theme of one of the lectures of WTM Latin America, an international tourism fair that took place in…
To be considered a startup, the company must have an innovative business proposal with great growth potential, according to Sebrae’s definition. Community-Based Tourism (CBT), on the other hand, has its…
Intersectionality is one of the ideas that helps us realize that each of us is crossed by different markers, which operate in combined ways. [Infoescola] It is the study of…
